Price guide:in
Radio advertising cost in Edmonton
2026 rates · Updated October 2026 · Estimates
A 30s spot, drive time in Edmonton typically costs $150 to $550 (per spot). Most first campaigns start around $2,000.
Prices by format
| Format | Unit | Low (est.) | High (est.) |
|---|---|---|---|
| 30s spot, drive time | per spot | $150 | $550 |
| 30s spot, midday | per spot | $57 | $250 |
| Weekly package (20–30 spots) | per week | $1,450 | $5,700 |
| Live read / sponsorship | per week | $1,900 | $7,600 |
Estimated direct-booking ranges, before agency fees, production and tax.
What changes the price
- Daypart: morning and afternoon drive are the most expensive slots.
- Station ranking in Numeris ratings.
- Package size; weekly bundles bring the per-spot price down.
- Live reads by on-air hosts cost more than produced spots.
Where to buy in Edmonton
880 CHED
News/talk, Oilers coverage (moved from 630 to 880 AM) · 30s spots, sponsorships, live reads
From $150per spot · est.
CISN Country 103.9
Country · 30s spots, live reads, contests
From $150per spot · est.
Sonic 102.9
Alternative · 30s spots, live reads, contests
From $150per spot · est.
KiSS 91.7 Edmonton
Hot AC · 30s spots, live reads, contests
From $150per spot · est.
100.3 The Bear
Rock · 30s spots, live reads, contests
From $150per spot · est.
Virgin Radio 104.9 Edmonton
CHR · 30s spots, live reads, contests
From $90per spot · est.
K-97
Classic rock · 30s spots, live reads, contests
From $90per spot · est.
Common questions
How much does radio advertising cost in Edmonton?
Expect $150 to $550 for a 30s spot, drive time (per spot). These are planning estimates; outlets quote final rates.
What is the minimum budget?
About $2,000 for a first campaign.
Do I need an agency?
No. Build a plan here and the outlets' own representatives contact you with quotes.
How far ahead should I book?
Two to four weeks is typical.
Plan a campaign in Edmonton
Get matched with radio and other outlets that fit your budget.