Price guide:in
Magazines advertising cost in Toronto
2026 rates · Updated October 2026 · Estimates
A full page, national magazine in Toronto typically costs $6,250 to $37,500 (per issue). Most first campaigns start around $3,125.
Prices by format
| Format | Unit | Low (est.) | High (est.) |
|---|---|---|---|
| Full page, national magazine | per issue | $6,250 | $37,500 |
| Full page, city magazine | per issue | $3,150 | $11,250 |
| Digital sponsored feature | per feature | $1,900 | $8,750 |
Estimated direct-booking ranges, before agency fees, production and tax.
What changes the price
- Circulation and readership profile.
- Position: covers and opening spreads cost more.
- Frequency discounts for multi-issue bookings.
Where to buy in Toronto
Toronto Life
City magazine & site · print page, digital, newsletters
From $5,000per insertion · est.
Food & Drink
LCBO lifestyle magazine (in-store) · print page
From $5,000per insertion · est.
Cottage Life
Cottage lifestyle magazine, site & shows · print, digital
From $1,500per insertion · est.
Post City Magazines
Hyperlocal neighbourhood magazines & site · print page, digital
From $2,500per insertion · est.
CAA Magazine
Member magazine · print page, digital
From $5,000per insertion · est.
Report on Business Magazine
Business magazine inserted in The Globe · full page, sponsored features
From $8,000per insertion · est.
The Hockey News
Hockey magazine & site · print, display, sponsored content
From $1,500per insertion · est.
Maclean's
National newsmagazine & site · print page, digital, sponsored content
From $8,000per insertion · est.
Chatelaine
Women's lifestyle magazine & site · print page, digital, branded content
From $9,000per insertion · est.
Fashion Magazine
Fashion & beauty magazine & site · print, digital
From $5,000per insertion · est.
WestJet Magazine
Inflight/travel magazine & site · print page, digital
From $5,000per insertion · est.
Air Canada enRoute
Inflight magazine & digital · print page, IFE
From $5,000per insertion · est.
Common questions
How much does magazines advertising cost in Toronto?
Expect $6,250 to $37,500 for a full page, national magazine (per issue). These are planning estimates; outlets quote final rates.
What is the minimum budget?
About $3,125 for a first campaign.
Do I need an agency?
No. Build a plan here and the outlets' own representatives contact you with quotes.
How far ahead should I book?
Two to four weeks is typical.
Plan a campaign in Toronto
Get matched with magazines and other outlets that fit your budget.