Price guide:in
Streaming TV advertising cost in Calgary
2026 rates · Updated October 2026 · Estimates
A streaming pre-roll (15–30s) in Calgary typically costs $30 to $48 (CPM). Most first campaigns start around $3,000.
Prices by format
| Format | Unit | Low (est.) | High (est.) |
|---|---|---|---|
| Streaming pre-roll (15–30s) | CPM | $30 | $48 |
| Geo-targeted campaign | minimum | $3,000 | $10,000 |
Estimated direct-booking ranges, before agency fees, production and tax.
What changes the price
- Targeting depth: postal-code targeting adds to the CPM.
- Ad length: 30s costs more than 15s.
- Platform minimums, often $3,000–$10,000 per campaign.
Where to buy in Calgary
DAZN Canada
Sports streaming (NFL Game Pass, soccer) · in-stream video, sponsorships
From $45per CPM · est.
Crave (with ads)
Premium streaming (HBO, Max originals) ad tier · CTV pre/mid-roll, sponsorships
From $40per CPM · est.
CTV.ca / CTV app
AVOD/BVOD for CTV shows & live streams · CTV pre/mid-roll
From $40per CPM · est.
TSN+ / TSN app
Live sports streaming · in-stream video
From $40per CPM · est.
Global TV App
BVOD for Global shows & live news · CTV pre/mid-roll
From $40per CPM · est.
Corus streaming & FAST channels (STACKTV / Pluto TV partnership)
Corus specialty brands on streaming & FAST platforms · CTV CPM buys
From $40per CPM · est.
Citytv+ / Citytv app
BVOD/live Citytv streaming · CTV pre/mid-roll
From $40per CPM · est.
Sportsnet+
Live NHL, MLB, NBA streaming · in-stream video, sponsorships
From $40per CPM · est.
ICI TOU.TV
Diffusion en continu Radio-Canada (version gratuite avec pub) · pré/mi-roll
From $40per CPM · est.
CBC Gem
Free ad-supported streaming & live CBC · CTV pre/mid-roll
From $40per CPM · est.
Amazon Prime Video Ads (Canada)
Prime Video ad-supported tier, Thursday Night Football · CTV, via Amazon DSP
From $45per CPM · est.
Netflix Ads (Canada)
Standard with ads plan · CTV video, via programmatic partners
From $45per CPM · est.
Common questions
How much does streaming tv advertising cost in Calgary?
Expect $30 to $48 for a streaming pre-roll (15–30s) (CPM). These are planning estimates; outlets quote final rates.
What is the minimum budget?
About $3,000 for a first campaign.
Do I need an agency?
No. Build a plan here and the outlets' own representatives contact you with quotes.
How far ahead should I book?
Two to four weeks is typical.
Plan a campaign in Calgary
Get matched with streaming tv and other outlets that fit your budget.