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TYPICAL RATES · CAD
BILLBOARD · TORONTO$3,150–10,0004 weeksBILLBOARD · VANCOUVER$3,000–9,6004 weeksBILLBOARD · MONTRÉAL$2,750–8,8004 weeksBILLBOARD · CALGARY$2,500–8,0004 weeksRADIO · TORONTO$200–750per spotRADIO · VANCOUVER$200–700per spotRADIO · MONTRÉAL$150–650per spotRADIO · CALGARY$150–600per spotBROADCAST TV · TORONTO$400–3,750per spotBROADCAST TV · VANCOUVER$350–3,600per spotBROADCAST TV · MONTRÉAL$350–3,300per spotBROADCAST TV · CALGARY$300–3,000per spotTRANSIT · TORONTO$650–1,500per bus, 4 weeksTRANSIT · VANCOUVER$600–1,450per bus, 4 weeksTRANSIT · MONTRÉAL$550–1,300per bus, 4 weeksTRANSIT · CALGARY$500–1,200per bus, 4 weeksNEWSPAPER & PRINT · TORONTO$3,750–18,750per insertionNEWSPAPER & PRINT · VANCOUVER$3,600–18,000per insertionNEWSPAPER & PRINT · MONTRÉAL$3,300–16,500per insertionNEWSPAPER & PRINT · CALGARY$3,000–15,000per insertionMAGAZINES · TORONTO$6,250–37,500per issueMAGAZINES · VANCOUVER$6,000–36,000per issueMAGAZINES · MONTRÉAL$5,500–33,000per issueMAGAZINES · CALGARY$5,000–30,000per issueDIGITAL PUBLISHERS · TORONTO$1,250–10,000per articleDIGITAL PUBLISHERS · VANCOUVER$1,200–9,600per articleDIGITAL PUBLISHERS · MONTRÉAL$1,100–8,800per articleDIGITAL PUBLISHERS · CALGARY$1,000–8,000per articleCINEMA · TORONTO$63–250per screen, per weekCINEMA · VANCOUVER$60–250per screen, per weekCINEMA · MONTRÉAL$55–200per screen, per weekCINEMA · CALGARY$50–200per screen, per weekSTREAMING TV · TORONTO$38–60CPMSTREAMING TV · VANCOUVER$36–58CPMSTREAMING TV · MONTRÉAL$33–53CPMSTREAMING TV · CALGARY$30–48CPMSTREAMING AUDIO & PODCASTS · TORONTO$23–44CPMSTREAMING AUDIO & PODCASTS · VANCOUVER$22–42CPMSTREAMING AUDIO & PODCASTS · MONTRÉAL$20–39CPMSTREAMING AUDIO & PODCASTS · CALGARY$18–35CPM
Estimates · hover to pause · click for the price guide
Saturday, October 10, 2026
Legal

Terms of use

Last updated 9 October 2026

Draft for legal review. This page is a first draft prepared for MediaBuy.ca and has not yet been reviewed by a lawyer.

The service

MediaBuy.ca is an independent media-planning service. It is free for advertisers. Media outlets and agencies pay for leads and listing plans. We are not affiliated with any government body or with the outlets listed, unless an outlet is marked as Featured, which means it pays for a listing plan.

Prices are estimates

All rates, ranges, impressions and reach figures on this site are planning estimates prepared by MediaBuy.ca. They are not published rate cards or offers. Outlets set their own prices and terms, and any booking is a contract between you and the outlet.

Advertisers

  • Give accurate information in your brief and contact details.
  • Only submit a brief for a business you represent.
  • There is no obligation to buy from any outlet that contacts you.

Media outlets and agencies

  • Lead fees are charged per unlocked lead at the price shown at the time of unlocking, plus applicable tax.
  • Contact details may only be used to respond to that advertiser’s brief, in line with Canada’s anti-spam legislation (CASL) and PIPEDA. They may not be resold, shared or added to marketing lists.
  • You can report an invalid lead within 14 days of unlocking it. Approved reports are credited back.
  • Listing plans renew monthly until cancelled from the billing page. Free monthly unlocks do not roll over.
  • Listing changes you submit are reviewed before going live. You must have authority to manage the outlets on your account.

Listings

Basic listings are compiled from public information. Outlets can ask us to correct or remove a listing at any time.

Liability

The service is provided as is. To the extent permitted by law, MediaBuy.ca is not liable for the outcome of campaigns, outlets’ conduct or decisions made using our estimates.

Governing law

These terms are governed by the laws of the Province of Ontario and the federal laws of Canada that apply there.