Price guide:in
Newspaper & print advertising cost in Montréal
2026 rates · Updated October 2026 · Estimates
A full page, daily paper in Montréal typically costs $3,300 to $16,500 (per insertion). Most first campaigns start around $1,100.
Prices by format
| Format | Unit | Low (est.) | High (est.) |
|---|---|---|---|
| Full page, daily paper | per insertion | $3,300 | $16,500 |
| Quarter page | per insertion | $900 | $3,850 |
| Community paper, full page | per insertion | $450 | $1,650 |
Estimated direct-booking ranges, before agency fees, production and tax.
What changes the price
- Circulation and section (front section, business, weekend).
- Colour versus black and white.
- Frequency discounts for multiple insertions.
Where to buy in Montréal
Montreal Gazette
Daily newspaper & site · print display, homepage takeovers, sponsored content
From $1,200per insertion · est.
Le Devoir
Daily newspaper & site · print display, homepage takeovers, sponsored content
From $800per insertion · est.
Le Journal de Montréal
Daily newspaper & site · print display, homepage takeovers, sponsored content
From $1,200per insertion · est.
National Post
National daily & site · print display, Financial Post, digital, sponsored content
From $2,500per insertion · est.
The Globe and Mail
National daily & site · print, digital, Globe Content Studio, newsletters
From $3,000per insertion · est.
Common questions
How much does newspaper & print advertising cost in Montréal?
Expect $3,300 to $16,500 for a full page, daily paper (per insertion). These are planning estimates; outlets quote final rates.
What is the minimum budget?
About $1,100 for a first campaign.
Do I need an agency?
No. Build a plan here and the outlets' own representatives contact you with quotes.
How far ahead should I book?
Two to four weeks is typical.
Plan a campaign in Montréal
Get matched with newspaper & print and other outlets that fit your budget.