Price guide:in
Newspaper & print advertising cost in Winnipeg
2026 rates · Updated October 2026 · Estimates
A full page, daily paper in Winnipeg typically costs $2,650 to $13,200 (per insertion). Most first campaigns start around $1,000.
Prices by format
| Format | Unit | Low (est.) | High (est.) |
|---|---|---|---|
| Full page, daily paper | per insertion | $2,650 | $13,200 |
| Quarter page | per insertion | $700 | $3,100 |
| Community paper, full page | per insertion | $350 | $1,300 |
Estimated direct-booking ranges, before agency fees, production and tax.
What changes the price
- Circulation and section (front section, business, weekend).
- Colour versus black and white.
- Frequency discounts for multiple insertions.
Where to buy in Winnipeg
Winnipeg Sun
Daily newspaper & site · print display, homepage takeovers, sponsored content
From $800per insertion · est.
Winnipeg Free Press
Daily newspaper & site · print display, homepage takeovers, sponsored content
From $1,200per insertion · est.
Brandon Sun
Daily newspaper & site · print display, homepage takeovers, sponsored content
From $400per insertion · est.
The Western Producer
Weekly farm newspaper & site · print, digital
From $800per insertion · est.
Pilipino Express
Filipino-Canadian paper · print display
From $250per insertion · est.
National Post
National daily & site · print display, Financial Post, digital, sponsored content
From $2,500per insertion · est.
The Globe and Mail
National daily & site · print, digital, Globe Content Studio, newsletters
From $3,000per insertion · est.
Common questions
How much does newspaper & print advertising cost in Winnipeg?
Expect $2,650 to $13,200 for a full page, daily paper (per insertion). These are planning estimates; outlets quote final rates.
What is the minimum budget?
About $1,000 for a first campaign.
Do I need an agency?
No. Build a plan here and the outlets' own representatives contact you with quotes.
How far ahead should I book?
Two to four weeks is typical.
Plan a campaign in Winnipeg
Get matched with newspaper & print and other outlets that fit your budget.